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Behind the $cenes: MMA Biz Roundup


(Don’t expect to see these two fight for a looooooong time.)

— Golden Boy no longer plans to hold hybrid boxing/MMA cards with Affliction. As Golden Boy CEO Richard Schaefer explained the change-of-heart to ESPN.com, “We want to get to know the MMA market better and truly evaluate if there are synergies between the two sports. We are planning to do some focus groups where we will ask boxing and MMA fans how they would feel about it. Once we get the results of that, then we’ll be in a much better position to decide which strategy to apply.” Affliction’s MMA-only fight card on January 24th will still be co-promoted by Golden Boy.

— Though EliteXC’s fighters are currently in legal limbo because their contracts may be considered company assets in bankruptcy court, the regional promotions that Pro Elite swallowed up over the last two years could be immediately free to operate again. As Dave Meltzer reports:

Most deals [with Pro Elite] included putting the former owners under contract as executive consultants (and then not listening to them), giving them some cash as well as company stock, at the time worth millions and now worth almost nothing. The deals were structured as such that if Pro Elite went bankrupt, all could go back to promoting using the names they developed. King of the Cage, which was the only group profitable underneath the Pro Elite banner, is expected to continue running events as soon as possible. Cage Rage, a U.K. based group whose losses were so staggering they greatly sped up the demise of Pro Elite, is likely not to last much longer.

— Suffering through a $5.3 billion debt load and a tanking economy, Lorenzo and Frank Fertitta Jr.’s Station Casinos empire is in serious financial trouble. Could Lorenzo’s previous decision to commit himself full-time to the UFC be a sign that he’s thinking of cashing out soon before things get any worse?

According to MMA Payout, the UFC lost prominent Wal-Mart shelf space to the CageFighter brand due to their own bullying negotiation tactics. “The UFC felt they were just going to walk in and get it,” said a Wal-Mart exec with knowledge of the negotiations. “They were unreasonable all the way across the board.”

Dana White is not a big fan of George St. Pierre’s recent high-profile signing with the Creative Artists Agency. “All those Hollywood agents. You know how I feel about that,” White told the Canadian Press. “They’re all a bunch of pukes who tell you ‘we can do this, we can do that.’ If they deliver on 20 percent of that they tell you they’re going to do, you know…When you end up signing with those guys, they end up fucking you up some way…Randy Couture, when do you think all that shit started? It started from the day me and that agent had that talk on the phone. That’s when it started.”

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Dana White- October 26, 2008 at 4:30 pm
We are at the moment rethinking our stance on women fighters in the UFC so all of you calm the fuck down and let the mess work itself out.
Fluyid- October 26, 2008 at 4:12 pm
^^^ In addition to that link above, this: http://mmapayout.com/2008/10/fishman-adds-some-perspective-on-station-casinos-trouble/
Fluyid- October 26, 2008 at 4:10 pm
Ed Fishman spoke on the Fertitta so-called financial difficulties:

http://tinyurl.com/5alcr2
Old, Bald and Irish- October 26, 2008 at 3:59 pm
LiuLang:

Interesting point about MMAPayout and WalMart. No, WalMart would probably NOT bother talking to them.

The WalMart story does sound a little fishy to me. I've done work for WalMart, so I have some experience to go on.

First off, if you think Dana White drives a hard bargin, WalMart puts him to SHAME! Basically, if WalMart takes you on as a vendor, they are automatically your number one client. If you added up all of your other clients, it still wouldn't equal the amount of business you do with WalMart. I'm sure the UFC understands this and is probably bending over backwards to close a deal with WM.

That said, after you've spent millions of dollars to upgrade your business so that you can handle the new business demands of Walmart, after about a year, WalMart starts demanding better rates and cheaper product. Soon, you're not making any money off of WalMart. You esentially work for them. If you can't meet WM's demands, they'll throw ya to the curb and do the exact same thing to the next guy. Dana knows business and can probably see how this could be a catch-22 for the UFC. They'll get exposure, but after time, they'll lose all they're mark-up on the products.
LiuLang- October 26, 2008 at 3:38 pm
And MMAPayout is at it again with it's anti-UFC talk with unamed Walmart execs. Who the fuck at the top of Walmart has even heard of MMAPayout and why the fuck would they talk to them? They can't even get anyone to confirm the gd story. The story isn't that far fetched given the UFC's past, but have some concrete info before making yourselves look like idiots.

And it seems unlikely that Station Casinos is in as much trouble as all the MMA experts think. The economy is terrible, all of LV is on hard times. If a company as successful as Station goes under, the whole city is in a whole lot of trouble. 17 properties closed and 14000 employees out of work? That would be very bad times indeed.
Shawn- October 26, 2008 at 2:59 pm
nah i dunno about gina getting plowed by kimbo. i don't want kimbo anywhere near my gina. basically what i'm trying to say is if she were to stoop to the level of sex for money on camera, i would have to be the co-star. that is all.
UFC fan- October 26, 2008 at 2:54 pm
hey Tug Gay, weren't you that little skinny homo that got his ass kicked at UFC 90, and got kicked out?
I thought you were all big and bad.
CJ- October 26, 2008 at 2:50 pm
I'm frightened to think about what I'd do and what I'd be willing to give up in order to see Gina Carano get fucked by Kimbo Slice.
J- October 26, 2008 at 2:45 pm
Gina's sitting next to a man that knows the people to get that started
Shawn- October 26, 2008 at 2:32 pm
maybe gina will start doing porn. that would be so sweet.
TUF Guy- October 26, 2008 at 2:18 pm
@ The ONE,

leave this thread and website and never return. That is an order.
Ape- October 26, 2008 at 2:17 pm
sounds like Affliction could have it's time up, co promotion with Goldenboy but no boxing. What are affliction co-pormoting apart from having a goldenboy advertisement?

Sadden to hear that Cage Rage have been making big loses. I really liked their shows and was even at CAGE RAGE 1 in a sports hall in Elephant and Castle London.

Be a shame for them to go, but maybe we can get UFC to put on a show here every couple of months with some big name european tallent. I'll still go see local shows anyway.
Myles Kilometers- October 26, 2008 at 2:03 pm
I wonder what sequel to a spin-off GSP will star in?

My guess is Catwoman 2: Catwoman meets Meowman
TheONE- October 26, 2008 at 1:52 pm
SIKE!!!!! I don't know what the FK I'm thinking about.
TheONE- October 26, 2008 at 1:50 pm
Uh-oh. Could this be the beginning of the end? Could Dana's self righteous "I'm bigger than you" BS be coming back to FK him in the ASS? Tune in next week, same Bat time, same Bat channel!!!
alan- October 26, 2008 at 1:45 pm
nooooes no legal drama with gsp plss!!
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