(Image via Spike)
In a way, that’s a success — despite losing its main event a week out from the show, Bellator 120 cleared the somewhat arbitrary 50k buys figure that was being touted as its break-even mark. It’s not a great number, but it certainly could have been worse. (See: Bodog, Fedor vs. Lindland, 13,000 buys.)
On the other hand, 65,000 buys is still less than half of what the UFC produces on its worst day. The question is, will MMA fans who stayed away from Bellator 120 be swayed into buying future Bellator PPV cards now that we know how bizarrely entertaining they can get? If you’re not psyched about the promotion’s upcoming Super Hulk Tournament, you’re just not a real fan.