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Brett Rogers Does “First Take,” ESPN Reporter Butchers Fedor’s Name

Okay, Dana Jacobson of ESPN.  We know you’re not an MMA reporter, so the sight of Fedor Emelianenko‘s name on the teleprompter was probably pretty jarring.  But seriously?  Umalenenko?  How do you look at a name that starts with an E, contains no U’s, and come up with that?  You didn’t want to maybe ask someone beforehand how it was pronounced?  Brett Rogers was sitting right there, and chances are he’s heard the name enough by now to help you out, even though "The Grimm" is too much of a goddamned gentleman to make you feel bad about it. 

If you saw the "Fight Camp 360" episode, there’s really no new information on Rogers here, but it is interesting to listen to him talk about fighting Fedor as if he is not an extreme underdog.  I can’t decide if he just needs to tell himself that it’s going to be as simple as going in there and banging, or if he truly believes it.  He says he has no other option but to win, and yet almost no one expects him to.  If he does pull it off, could this be the greatest upset in MMA history?

Semi-related: Yeah, Strikeforce and CBS are putting a lot into promoting the Fedor/Rogers bout, and this ESPN appearance is proof of that, but what about the other fights on the card?  That’s exactly what Ariel Helwani and I discussed, among other topics, on this week’s roundtable discussion over at MMA Fanhouse.  Be a doll and check it out, won’t you?

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steampunk22- November 5, 2009 at 10:46 am
She is surprisingly bad. This seems to be pretty prevalent right now with TV Hosts in regards to MMA, they don't really know anything, they get a few general pieces of information and then they feign knowledge about the sport as best they can even though its painfully obvious they basically know nothing. It's annoying as all hell, however, its a step in the right direction as the alternative is that it isnt in the media at all. This happens with every sport, MMA is just new enough for most people that they don't even have a basic understanding. Its annoying but unavoidable.
MGalactic- November 4, 2009 at 10:32 pm
How the shit does this lady still have a job? I think my effeminate keyboardist who listens to me talk about MMA has a wider breadth of knowledge than this menopausal host.
steampunk22- November 4, 2009 at 7:08 pm
Its closest to Faydor. Technically, it should be something like Fay-A-Dor, sort of like the english Theodore. I'm no expert but, yeah, Faydor (Fayador) would be closer than Fedor if you were to write it extremely phonetically.
steampunk22- November 4, 2009 at 7:06 pm
This pronunciation of his last name in the ESPN spot is pretty brutal too. ;P
Lateral Drop- November 4, 2009 at 6:27 pm
wait, is it pronounced fidDor or Faydor?
ijustcreatedanaccounttocrackwise- November 4, 2009 at 4:53 pm
What? Did you notice where I said that if Rogers wins water will flow uphill?

What I am saying is a freak loss will only make Fedor's most rabid fans squeal that much louder.
MachidaVsSilva- November 4, 2009 at 3:15 pm
So ABQBILL and ijustcreatedana, you are picking Brett ftw? Thank you professor for fixing that spelling error!
ijustcreatedanaccounttocrackwise- November 4, 2009 at 12:36 pm
"It would sure quiet down the Fedor nuthuggers."

ABQBILL- November 4, 2009 at 12:31 pm
I really hope "The Grimm" wins. I can just imagine the smile on Dana's face if Fedor gets KTFO. Do I really think Rogers will win?......No, but it would be pretty cool. It would sure quiet down the Fedor nuthuggers.

Professor chaos- November 4, 2009 at 12:24 pm
What happened to the war machine porno pic? I totally want to see what his balls look like.
K.E.G.- November 4, 2009 at 12:04 pm
First off... I had no idea Rogers raced horses?, I mean he's allot bigger then any jockey I've ever seen.

Secondly..."he's not gonna be aggression anything as well am i" What the fuck was he trying to say there?

And lastly i think Fedor is really marketable anywhere in the world including the US. Just for the sheer fact that he's such a likable guy, and mysterious.
for the love of mma- November 4, 2009 at 11:40 am
roger's say there going to bang? like just stand? does this goof know that fedor has some of the nastiest submissions in the game?let alone sambo and judo throws!!! this isnt james thompson or arlovski!!! fedor can do it all with world class technequi!!
steampunk22- November 4, 2009 at 11:28 am
^^ Serious fans may say the same thing. I don't really give a shit about Mousasi in an exhibition match, against someone who has almost no chance of beating him, even though Mousasi has the belt and it isnt on the line. Balls up and put the belt on the line Strikeforce. Mayhem will drag in some casual MMA fans from Bully Beatdown as well, and Silva has a bit of a freak factor.

I think that overall this card is decent, basically the only card Strikeforce can put together though. Atleast without parading Carano around.


Agreed, the best thing for strikeforce is if Rogers wins and they essentially have a rags to riches, underdog story about an innercity african american who used to work at sams club but overcomes adversity and lays out the top (and foreign!) fighter in the world with good old fashion american hard work and ignorance.

If Fedor wins, the only ones who will care will be true MMA fans and Strikeforce. And that combination will not keep strikeforce alive for much longer.
Mike Milbury- November 4, 2009 at 11:19 am
About the lack of promotion of the other fights: Isn't it because in the past CBS shows, most of the undercard fights didn't do as well in the ratings?

CBS is probably expecting the same and looking at three fights before main event, I can imagine a lot of casual fans going, "Who the fuck are all these guys and why should I care about them? I'll come back 10:30". Mayhem could be the exception, but who knows.
ijustcreatedanaccounttocrackwise- November 4, 2009 at 11:17 am
Okay, let us suppose that the moon splits in twain, waters run uphill, Sarah Palin reads a book with no pictures in it, and Grim lands a big right flush on Fedor's chin for a KO in the early part of round one.

Is this really so bad for Strikeforce, as conventional wisdom holds?

It seems to me, that in the US market at least, Rogers is a much better, easier sell as a new-found extreme sportsfighting superstar than Emiliawhatsisnamegoddamnthatthingislong. He's got a wild, distinctive look, he's American and speaks English (this is not a minor consideration) and besides, he's just defied the odds and KOed the legendary Red Menace (cue wrapping the big lug in the American Flag.) It's a really appealling storyline for newcomers to MMA, who will probably just shake their heads, curse the Evil Empire and change the channel if things go as expected.
Merlin- November 4, 2009 at 11:16 am
Dana Jacobson -- Am I the only one that doubts that she's actually a woman?

Sure "it" loves big black dong ... but I'm still not convinced of "its" gender.
Killy- November 4, 2009 at 11:14 am
man.... he's like the new Mike Tyson..
steampunk22- November 4, 2009 at 11:07 am
Whether or not he believes it I don't think it does him any favors to acknowledge that he is probably going to lose lol. I almost feel bad for him, he's fighting pretty far out of his league here, he's not even on a lot of pundits top 10 lists for heavyweight and if he is on the list he's at the bottom. He needed a big fight, against a highly ranked opponent, but man did he ever get more than he bargained for.

Its like making a wish on a magic lamp, you always wanna go back and be a little clearer in your demands because otherwise that Robin Williams sounding mother fucker is going to give you exactly what you asked for, but not at all what you wanted. Poor Rogers, this is going to be a learning experience of the worst variety.