Too bad they couldn’t use his actual fight footage instead. Seeing is believing, they say.

fedor will drop him in the first round. it’s gonna be a slugfest.

Totally overrated. Nice one harps.

Lol. Overrated. Yeah. Wait for the fight and watch Rogers get KTFO’d. The “Fedor is overrated”-crew should be grateful he went to Strikeforce or you would soon run out of bash.

OVERRATED. END OF STORY.

Nah, I also have that feeling. ^ ^ ^

Am I the only person here who believe Brett will drop Fedor like panties at a Bon Jovi concert?

OK, they could always go the Chuck Norris route!

Something like “Fedor doesn’t shave, he just kicks himself in the face!”

Didn’t Affliction co-promote with M-1 global ? Technically M-1 should co-own some of his fight footage in affliction, No?
I think we might still see some CBS promo ads with Arlovski and sylvia fight

Fedor makes ‘em melt in their shorts. Like ice cream cones.

Hey sweedish, its pronounced Feydor but thats not how you spell it douchebag. You’re not impressing anyone.

“The only thing he fears are scary roller coasters…that’s it.”

“In mother Russia, Fedor doesn’t get hepatitis, hepatitis gets… Aleksander!”

Ya know what?

Considering they din’t have any footage to cull, they did a pretty good job.

I chubbed up by the end of the promo. Ya know, when Fedor smiled at the camera…ooooh…tingles!

I can’t wait to see this fight.

If EPIC had a date, it would be November 7th.

Now do something even cooler for JAKE SHIELDS and MAYHEM!

“he comes in every day and orders two ice cream cones by himself, then he doesn’t even go sit at a park bench to eat them, he just turns around eats ‘em right there, giggling the whole time”

- ice cream parlor guy

Clubber Lang will take money to absolutely not even try to win. Someone, somewhere, had to have learned from the EliteXC debacle.

@superflat

that’s actually a pretty great idea for a promo. pity you don’t work for CBS.

that was awesome cool training clips, the problem with the movie analogy is fedor actually IS the baddest man on the planet compared to those movies which actually suck. and anyone who knows jack shit about MMA knows who fedor is so all they gotta do is ask somebody.

^ Word.

Nobody in America (or Russia, funny enough) knows who Fedor is. They should put more emphasis on Rogers since most people grew up idolizing black guys with mohawks on tv.

I think we’ve seen this before. They promote an entire night of fights on one person. If Brett Rogers wins Fedor CBS will lose footing with the public and the UFC will take the story and run with it.
As of lately I wouldn’t doubt Rogers beats Fedor considering the last 2 of Fedor’s opponents were proven cans after their fight.

Love the glamour shot @ 0:54

They should have gone for the enigmatic route — that is, some silent footage of Fedor eating ice cream, followed by the text, “Scared yet? Find out why this man is considered to be the deadliest man on Earth.”

A bit cheesy, but not a bad promo overall. When it comes to sports, the mainstream media normally saves all its praise for black athletes.

And yeah, a majority of American sports fans are still unfamiliar with Fedor, his backers, and the whole MMA scene itself.

Are they going to have Brett Rogers commercials and quotes to build up the fight as well?

“Rogers: The guy with the potentially underestimated ground game”

“Rogers: He beat the guy with the glass jaw faster than Fedor did!”

“Brett Rogers: You may not have heard his name before but if Kimbo had responded to his taunts there is a chance you would have”

Brett Rogers: “He has a mowhawk. And. You. Don’t!”

I lol’d

Until Feydor fights in the UFC he is a NOBODY and a scared loser

First, you whores!!