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Did Tito Rick Roll the UFC, TUF and TapouT?

(Unfortunately for the fan, Tito couldn’t sign the autograph because he couldn’t see how to spell his last name.)

While watching TapouT has an exclusive contract with the UFC and the show to make all of the TUF clothing, including rashguards, shorts, hoodies and t-shirts. Now, Ortiz may have gotten permission to wear some of his own Punishment Athletics brand clothing on the show since he is a branding whore (he shamelessly plugged the line at every opportunity during his appearance on The Apprentice) but the fact that he copied the design of one of the TUF shirts, right down to the colors and fonts, makes me wonder if he was trying to pass it off as one of the TapouT designed ones.

Here’s a comparison:


Zuffa has made examples of individuals who have infringed on its copyrighted intellectual property. There was a new MMA gym that opened up close to where I live in Toronto last year called Ultimate Fight Club. They used the UFC’s familiar sofachrome font for their sign and made the "U" the "F" and the "C" red and larger than the rest of the letters, so, from the highway you could only read "UFC," spelled out vertically. A few months after the sign went up, the owners were sent a cease and desist order from Zuffa’s lawyers and subsequently changed the name of the club.

Their infraction, although obvious, seems minor compared to copying a logo and design from a shirt.

Maybe I’m still bitter about the whole CP mascot fiasco.

RIP Ricky Mouse. You will be missed.

Cagepotato Comments

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SciaticNervePain- October 29, 2011 at 12:01 am
Everybody just calm down…We better get back to some real high brow MMA discussion real quick, or redengine is going show up and bug the shit out of us for the rest of the day.
Mr_Misanthropy- May 1, 2010 at 1:11 pm
Hey you guys....

.... we need Teeeto. Think of all the shameless fun we have had at his expense. Maybe this shouldn't turn into the Teeeto Show all the time, but I say wind him up and let him go. Lookout! Fun for the whole family, even Grandma was laughing.
David_Banner- May 1, 2010 at 10:38 am
Ratel, you are alone. Tito is highly regarded here and talk of his destruction will not be tolerated. REPORTED.
Ratel- May 1, 2010 at 2:30 am
I want to see an unknown fighter that nobody's ever heard of enter the cage against Tito, Balrog his ass for about 48 seconds, then walk off into obscurity while medical staff stand around deciding if it's worth it to try and save Ortiz. Surely I'm not alone in this?
David_Banner- April 30, 2010 at 7:44 pm
EDogg, you bring up a good point. Most people fail to see that by calling Global Warming "Faggot shit" and or "Bullshit created by communist to stop the expansion of the cancer rate in teh world", they are actually becoming footsoldiers for COs like Georgia Power AKA A SOuthern COmpany, The Coal Industry, Russian Oil and a host of others that get paychecks that are equal to the GNP of several South American Countries.

Just because a song has a sweet beat, doesnt mean its a great song.
EDoggFunkMonk- April 30, 2010 at 3:10 pm
El Famous Burrito - you put up the wrong link. That led to GSP's intro music.
EDoggFunkMonk- April 30, 2010 at 3:07 pm
Kind of smelling some UFC PR behind this story. Was there a leak or a hint to look at the apparel? We all know he doesn't make it through the season and the final fight. Sounds like the UFC's looking to get people against Ortiz in a callous... Wow, I almost defended Titty Orsleez. I'm sorry.
Deadpanda- April 30, 2010 at 12:46 pm
But seriously, reinstate the Tito Ban. The guy is not news, he's a fucking side show.
BryanF- April 30, 2010 at 11:43 am

Pertinent Question: You are locked in a room with only a single claw hammer. A guy walks in wearing a tapout rashguard (nowhere near a gym/exercising). 2nd guy walks in with Punishment Athletics tee. Last guy comes in decked out in Triggonomics gear.

Who do you ally with, betray, and kill first in that order?
fACE7biter- April 30, 2010 at 11:36 am
LOL, I really like Mr. Russells more artistic approach to Cage Potato.
Ratel- April 30, 2010 at 11:35 am
why is everyone so horny to take mike russel down? grammatical errors indeed. keep it up and he'll leave too, along with the remaining ben, and we'll be stuck with CAPSLOCKHAL making his return engagement along with litteredwagon.

if anyone is gonna be hacked or picked on for, during, or as a result of a tito ortiz story, it had better fuckin' be tito on the receiving end.
otherwise, i'll stop this goddamn car and give you something to cry about!
gameface- April 30, 2010 at 11:31 am

i would like to petition to remove 'unfortunately' from your post
ccman- April 30, 2010 at 11:24 am
Hey Mrussel, have you devised your plot to take out Rex yet?? if so will you tell us? i swear i won't say a word and Jimbo offered to be your alibi.
justscrappin- April 30, 2010 at 11:12 am
Where are the Machida vs. Rua pieces? We need to be focusing on the highly technical fights that are about to happen in a weekend or so....Fraggle vs. Semtex...somethin other then tmz....which I am starting to think might be Fowlkes doing. He still wants to feel like part of the when there is a slow mma news day...Goldstein calls him up to "pull some strings at AOL"...aka get under the desk of a gossip researcher at he can save the day and make up for leaving us that fucking absentee father.
justscrappin- April 30, 2010 at 11:07 am
So....that Tito.....gobbling up HGH like its an handful of gummy bears. His skull reminds me of the Enormous Monkey faces people would enter in movies like Indiana Jones to look for African treasures. Only when he opens his mouth...if you were to enter....there's no treasure or booby traps, but uninformed statements. Which really don't make for very interesting happenings..but I digress. Tito blows....obviously so does Jenna (baziiiing.) and I don't want to talk about him.
Kweli- April 30, 2010 at 11:03 am

Yep.... After the legal problems (i assume) they changed it from Ultimate Fight Club to Paramount Fight Club.....
It still had the same font and looked very similar (must have cost alot to replace those neon lights/fonts)

Original gym was called Victory Fight Club near Highway 7 and Weston Road
k-onda- April 30, 2010 at 10:48 am
But nobody's mentioned what's really important. If someone is seen in public with TapOut stuff, meh. But if someone's caught in public with that Tito-wear, well, I'm not making fun of retards anymore but you get the idea.
Mike Russell- April 30, 2010 at 10:46 am
 Thanks, Cock_Chestner. As imabigfan said, typos sometimes slip by.FYI, it's "grammatical errors," not "grammar errors," but I'm sure you were just testing me with that one.
imabigfan- April 30, 2010 at 10:36 am
Dude, I teach English in my working life. First off, most people have no idea what correct grammar is. Secondly, lay off. This isn't The New Yorker and with good reason. Typos happen. I'd prefer a lot of new posts compared to three meticulously proofread posts.

Just sayin'.
Cock_Chestnar- April 30, 2010 at 10:31 am
A lot of grammar errors in these articles recently, does anybody proofread at cagepotato??

"to makes all of the TUF clothing" really?
Mike Russell- April 30, 2010 at 10:16 am
 That's it, Seldom333. They have since closed up shop.
Seldom333- April 30, 2010 at 10:14 am
Which gym was that? i know there is PFC at Jane n Rutherford. Font and letters look like UFC.
andoy162- April 30, 2010 at 10:12 am
unfortunately ortiz is headed in shamrock's career....
i still dont understand why tito is back in the mma scene where clearly all he can beat was shamrock !
he lost love for the game (like lidell), mma and the ufc has a new breed of fighters that train hard to be the best.
knucklesamitch- April 30, 2010 at 10:07 am
I just assumed the design was mimicking the tapout design on purpose...that way he could promote his own brand rather than a competitor, but not stand out in a way that interferes with the show.
Mike Russell- April 30, 2010 at 10:04 am
@ waginasareveirdI guess nobody else got the memo of the change since the season is called "Team Liddell vs. Team Ortiz."hxxp://