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Did Tito Rick Roll the UFC, TUF and TapouT?


(Unfortunately for the fan, Tito couldn’t sign the autograph because he couldn’t see how to spell his last name.)

While watching TapouT has an exclusive contract with the UFC and the show to make all of the TUF clothing, including rashguards, shorts, hoodies and t-shirts. Now, Ortiz may have gotten permission to wear some of his own Punishment Athletics brand clothing on the show since he is a branding whore (he shamelessly plugged the line at every opportunity during his appearance on The Apprentice) but the fact that he copied the design of one of the TUF shirts, right down to the colors and fonts, makes me wonder if he was trying to pass it off as one of the TapouT designed ones.

Here’s a comparison:

 

Zuffa has made examples of individuals who have infringed on its copyrighted intellectual property. There was a new MMA gym that opened up close to where I live in Toronto last year called Ultimate Fight Club. They used the UFC’s familiar sofachrome font for their sign and made the "U" the "F" and the "C" red and larger than the rest of the letters, so, from the highway you could only read "UFC," spelled out vertically. A few months after the sign went up, the owners were sent a cease and desist order from Zuffa’s lawyers and subsequently changed the name of the club.

Their infraction, although obvious, seems minor compared to copying a logo and design from a shirt.

Maybe I’m still bitter about the whole CP mascot fiasco.

RIP Ricky Mouse. You will be missed.


Comments

  1. ccman Says:

    Fri, 04/30/10 - 09:00


    BOOOOOOOOOOOOOOOOOOOOOO I thought we agreed to ban Ortiz. Quit giving this fucktard media, stop I say or I will have new dad rex13 write you up.
  2. jimbonics Says:

    Fri, 04/30/10 - 09:01


    Tito is the ultimate manwhore fagass.
  3. El Famous Burrito Says:

    Fri, 04/30/10 - 09:02


    Unfortunately, the ban on Ortiz was shredded in the divorce in order to get Old Dad to take CAPSLOCKHAL.
  4. ReX13 Says:

    Fri, 04/30/10 - 09:03


    Wait, it's my understanding that Tito negotiated for the right to have Punishment Athletics-branded gear for the season--his whole team sports those jerseys, right? Have i been huffing ether again?
  5. Koeikan Says:

    Fri, 04/30/10 - 09:04


    I will always love you, Ricky Mouse.
  6. ccman Says:

    Fri, 04/30/10 - 09:04


    Then i say we go back to court cuz I want more child support anyway.
  7. knucklesamitch Says:

    Fri, 04/30/10 - 09:16


    That Ricky Mouse pic is the funniest thing I will see the rest of the day. It looks like an old mickey mouse version of the pedophile on Family Guy.
  8. Viva Hate Says:

    Fri, 04/30/10 - 09:18


    I just ordered my limited edition Team Punishment offical fight t-shirt Ortiz Vs.Jameson Back reads "I KNOCKED THAT SLUT UP AND OUT!" SWEEEEEEEEEEEEEEEET!
  9. gameface Says:

    Fri, 04/30/10 - 09:23


    Rex, that was my understanding as well... although tito getting sued into the poor house gives me serious chub... but i can do without the chub if it means not having to read about that bitchass ever again.
  10. Kweli Says:

    Fri, 04/30/10 - 09:26


    I actually went to the "UFC" gym in toronto.... Was a member before it moved there and was embarrassed by their stupid antics... Basically trying to bandwagon on easy money instead of actually being a combat gym.. Turns out, the owner was swindling people and when it came time to pay the rent (after 8 months free) he booked it....
  11. jimbonics Says:

    Fri, 04/30/10 - 09:26


    @knuckle Get your fat space ass back here.
  12. knucklesamitch Says:

    Fri, 04/30/10 - 09:29


    The only thing that really worried me was the ether. There is nothing in the world more helpless and irresponsible and depraved than a man in the depths of an ether binge, and I knew we'd get into that rotten stuff pretty soon.
  13. shartacus Says:

    Fri, 04/30/10 - 09:33


    Reps to knucklesamitch for Hunter S Thompson reference
  14. danomite Says:

    Fri, 04/30/10 - 09:33


    Fuck Rickey Mouse! Fuck him in the asshole with a big rubber dick! And then break it off and beat him with the rest of it! I hope Rickey dies! I do - I hope he goddamn dies! I hope he gets a hold of some tainted cheese, and dies lonely and forgotten in the soiled baseport of a poor neighborhood, with his hand in Goofy's pants. sincerely, George Carlin
  15. knucklesamitch Says:

    Fri, 04/30/10 - 09:37


    Alright...Everybody just calm down...We better get back to some real high brow MMA discussion real quick, or redengine is going show up and bug the shit out of us for the rest of the day.
  16. JoseMonkey Says:

    Fri, 04/30/10 - 09:37


    I could have sworn that CP already reported on Tito's TUF deal which allowed him to do this.
  17. El Famous Burrito Says:

    Fri, 04/30/10 - 09:45


    I knew I'd seen this story before! Here's the link to the original interview with Tito and Dana: www.youtube.com/watch?v=dQw4w9WgXcQ
  18. waginasareveird Says:

    Fri, 04/30/10 - 09:49


    Tito asked permission from the UFC and Tapout to wear his gear and his team be Team Punishment as opposed to Team Ortiz. Nice research CP.
  19. Komodo Says:

    Fri, 04/30/10 - 09:56


    Sofachrome is bitchin' though.
  20. imabigfan Says:

    Fri, 04/30/10 - 10:03


    @Rex y knucklesamitch Tell me about the fucking golf shoes, man! also, might be my lack of internet lingo, but how is copying a font and color a rick roll? did tito let dana down? did he give up on tapout? how many questions is too many?
  21. Mike Russell Says:

    Fri, 04/30/10 - 10:04


    @ waginasareveirdI guess nobody else got the memo of the change since the season is called "Team Liddell vs. Team Ortiz."hxxp://www.ufc.com/index.cfm?fa=tuf11.home
  22. knucklesamitch Says:

    Fri, 04/30/10 - 10:07


    I just assumed the design was mimicking the tapout design on purpose...that way he could promote his own brand rather than a competitor, but not stand out in a way that interferes with the show.
  23. andoy162 Says:

    Fri, 04/30/10 - 10:12


    unfortunately ortiz is headed in shamrock's career.... i still dont understand why tito is back in the mma scene where clearly all he can beat was shamrock ! he lost love for the game (like lidell), mma and the ufc has a new breed of fighters that train hard to be the best.
  24. Seldom333 Says:

    Fri, 04/30/10 - 10:14


    Which gym was that? i know there is PFC at Jane n Rutherford. Font and letters look like UFC.
  25. Mike Russell Says:

    Fri, 04/30/10 - 10:16


     That's it, Seldom333. They have since closed up shop.
  26. Cock_Chestnar Says:

    Fri, 04/30/10 - 10:31


    A lot of grammar errors in these articles recently, does anybody proofread at cagepotato?? "to makes all of the TUF clothing" really?
  27. imabigfan Says:

    Fri, 04/30/10 - 10:36


    Dude, I teach English in my working life. First off, most people have no idea what correct grammar is. Secondly, lay off. This isn't The New Yorker and with good reason. Typos happen. I'd prefer a lot of new posts compared to three meticulously proofread posts. Just sayin'.
  28. Mike Russell Says:

    Fri, 04/30/10 - 10:46


     Thanks, Cock_Chestner. As imabigfan said, typos sometimes slip by.FYI, it's "grammatical errors," not "grammar errors," but I'm sure you were just testing me with that one.
  29. k-onda Says:

    Fri, 04/30/10 - 10:48


    But nobody's mentioned what's really important. If someone is seen in public with TapOut stuff, meh. But if someone's caught in public with that Tito-wear, well, I'm not making fun of retards anymore but you get the idea.
  30. Kweli Says:

    Fri, 04/30/10 - 11:03


    @Seldom333 Yep.... After the legal problems (i assume) they changed it from Ultimate Fight Club to Paramount Fight Club..... It still had the same font and looked very similar (must have cost alot to replace those neon lights/fonts) Original gym was called Victory Fight Club near Highway 7 and Weston Road
  31. justscrappin Says:

    Fri, 04/30/10 - 11:07


    So....that Tito.....gobbling up HGH like its an handful of gummy bears. His skull reminds me of the Enormous Monkey faces people would enter in movies like Indiana Jones to look for African treasures. Only when he opens his mouth...if you were to enter....there's no treasure or booby traps, but uninformed statements. Which really don't make for very interesting happenings..but I digress. Tito blows....obviously so does Jenna (baziiiing.) and I don't want to talk about him.
  32. justscrappin Says:

    Fri, 04/30/10 - 11:12


    Where are the Machida vs. Rua pieces? We need to be focusing on the highly technical fights that are about to happen in a weekend or so....Fraggle vs. Semtex...somethin other then tmz....which I am starting to think might be Fowlkes doing. He still wants to feel like part of the fam...so when there is a slow mma news day...Goldstein calls him up to "pull some strings at AOL"...aka get under the desk of a gossip researcher at tmz...so he can save the day and make up for leaving us that fucking absentee father.
  33. ccman Says:

    Fri, 04/30/10 - 11:24


    Hey Mrussel, have you devised your plot to take out Rex yet?? if so will you tell us? i swear i won't say a word and Jimbo offered to be your alibi.
  34. gameface Says:

    Fri, 04/30/10 - 11:31


    @andoy162 i would like to petition to remove 'unfortunately' from your post
  35. Ratel Says:

    Fri, 04/30/10 - 11:35


    why is everyone so horny to take mike russel down? grammatical errors indeed. keep it up and he'll leave too, along with the remaining ben, and we'll be stuck with CAPSLOCKHAL making his return engagement along with litteredwagon. if anyone is gonna be hacked or picked on for, during, or as a result of a tito ortiz story, it had better fuckin' be tito on the receiving end. otherwise, i'll stop this goddamn car and give you something to cry about!
  36. fACE7biter Says:

    Fri, 04/30/10 - 11:36


    LOL, I really like Mr. Russells more artistic approach to Cage Potato.
  37. BryanF Says:

    Fri, 04/30/10 - 11:43


    k-onda>> Pertinent Question: You are locked in a room with only a single claw hammer. A guy walks in wearing a tapout rashguard (nowhere near a gym/exercising). 2nd guy walks in with Punishment Athletics tee. Last guy comes in decked out in Triggonomics gear. Who do you ally with, betray, and kill first in that order?
  38. Deadpanda Says:

    Fri, 04/30/10 - 12:46


    But seriously, reinstate the Tito Ban. The guy is not news, he's a fucking side show.
  39. EDoggFunkMonk Says:

    Fri, 04/30/10 - 03:07


    Kind of smelling some UFC PR behind this story. Was there a leak or a hint to look at the apparel? We all know he doesn't make it through the season and the final fight. Sounds like the UFC's looking to get people against Ortiz in a callous... Wow, I almost defended Titty Orsleez. I'm sorry.
  40. EDoggFunkMonk Says:

    Fri, 04/30/10 - 03:10


    El Famous Burrito - you put up the wrong link. That led to GSP's intro music.
  41. David_Banner Says:

    Fri, 04/30/10 - 07:44


    EDogg, you bring up a good point. Most people fail to see that by calling Global Warming "Faggot shit" and or "Bullshit created by communist to stop the expansion of the cancer rate in teh world", they are actually becoming footsoldiers for COs like Georgia Power AKA A SOuthern COmpany, The Coal Industry, Russian Oil and a host of others that get paychecks that are equal to the GNP of several South American Countries. Just because a song has a sweet beat, doesnt mean its a great song.
  42. Ratel Says:

    Sat, 05/01/10 - 02:30


    I want to see an unknown fighter that nobody's ever heard of enter the cage against Tito, Balrog his ass for about 48 seconds, then walk off into obscurity while medical staff stand around deciding if it's worth it to try and save Ortiz. Surely I'm not alone in this?
  43. David_Banner Says:

    Sat, 05/01/10 - 10:38


    Ratel, you are alone. Tito is highly regarded here and talk of his destruction will not be tolerated. REPORTED.
  44. Mr_Misanthropy Says:

    Sat, 05/01/10 - 01:11


    Hey you guys.... .... we need Teeeto. Think of all the shameless fun we have had at his expense. Maybe this shouldn't turn into the Teeeto Show all the time, but I say wind him up and let him go. Lookout! Fun for the whole family, even Grandma was laughing.
  45. SciaticNervePain Says:

    Sat, 10/29/11 - 12:01


    Everybody just calm down…We better get back to some real high brow MMA discussion real quick, or redengine is going show up and bug the shit out of us for the rest of the day. http://www.sciaticnervepainblog.com/sciatica-exercises-and-spinal-health
  46. poplar table Says:

    Tue, 07/08/14 - 06:58


    Souls in the Waves... Great Early morning, I just stopped in to go to your web site and considered I'd say I experienced myself....

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