(Unfortunately for the fan, Tito couldn’t sign the autograph because he couldn’t see how to spell his last name.)
While watching TapouT has an exclusive contract with the UFC and the show to make all of the TUF clothing, including rashguards, shorts, hoodies and t-shirts. Now, Ortiz may have gotten permission to wear some of his own Punishment Athletics brand clothing on the show since he is a branding whore (he shamelessly plugged the line at every opportunity during his appearance on The Apprentice) but the fact that he copied the design of one of the TUF shirts, right down to the colors and fonts, makes me wonder if he was trying to pass it off as one of the TapouT designed ones.
Here’s a comparison:
Zuffa has made examples of individuals who have infringed on its copyrighted intellectual property. There was a new MMA gym that opened up close to where I live in Toronto last year called Ultimate Fight Club. They used the UFC’s familiar sofachrome font for their sign and made the "U" the "F" and the "C" red and larger than the rest of the letters, so, from the highway you could only read "UFC," spelled out vertically. A few months after the sign went up, the owners were sent a cease and desist order from Zuffa’s lawyers and subsequently changed the name of the club.
Their infraction, although obvious, seems minor compared to copying a logo and design from a shirt.
Maybe I’m still bitter about the whole CP mascot fiasco.
RIP Ricky Mouse. You will be missed.