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Dream Is Seriously Switching to a Cage, Promises Visually Stunning/Totally Weird Promo Video


(Props: MMA Fanhouse)

If we’ve learned anything by obsessively following MMA, it’s that a change in fighting surface is usually a sign that an organization is in serious trouble.  So when we saw this promo video for Dream.12 promising to “appease the wrath of God in rage” by putting their October 25 event in a cage, we got a little worried.  For several reasons, really.  Never let it be said that the Dream art director is afraid to take risks, but we have to wonder whether the decision to switch to a cage is a) permanent, and b) a sign of desperation.  

We also have to wonder what Dream’s basis is for advertising Alistair Overeem’s participation.  “The Demolition Man” is fighting in K-1 this weekend, and then he’s rumored to be going back to Holland for the Golden Glory ten-year anniversary show on October 17.   It’s hard to imagine that Overeem and his recovering hand would sign up for three fights in less than a month.  If we ask ourselves which party is most likely to be knowingly misleading people about what their next event will consist of, we’re probably going to say it’s the same people who made the weird artsy promo video about a wrathful God and the ways in which an island nation might appease Him.

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Forrest44- September 24, 2009 at 2:59 pm
Odd indeed.... Why is it that Japan's marketing (for any product) is so far removed from the rest of the planet? I think it's a side effect of an overpopulated and socially repressed nation screaming for individuality or some sort of identity that they feel makes them unique. Japanese porn is a perfect example....
rockhuddy- September 23, 2009 at 8:35 pm
this is fucked up, why are japanese people so goddam weird?
eelcozy- September 23, 2009 at 1:55 pm
In Japan, cage is pure! To make cage pure, we paint white! Nothing like America!
Da Spied Her- September 23, 2009 at 12:43 pm
Seriously? They're fighting inside a Star of David? And exactly which god are they trying to appease? watch.pair.com/mark.html
Cosmin- September 23, 2009 at 12:41 pm
Haha awesome.

Eddieeeee Arubarezuuuu!!
I hope he knocks Kikuno clean out.
spikeacosta- September 23, 2009 at 11:43 am
somebody's been spiking my marlboros...
El Famous Burrito- September 23, 2009 at 11:17 am
Too bad that a giant brick wall filled with the bodies of dead Asians was already taken.
BigCountrysCholesterol- September 23, 2009 at 10:51 am
This would have been the perfect opportunity to implement a mote with some surprises. The Japanese fans would eat that shit up. As the fighters battle, six small gators and Bob Sapp dressed as a merman lurk below, just waiting....
Smitty- September 23, 2009 at 10:40 am
Nice 70's, Enter the Dragon music.
G Funk- September 23, 2009 at 10:38 am
Maybe it has to do with the merge with Strikeforce and M1.
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