When Nick Diaz rails on about how KJ Noons is ducking him, we generally chalk it up to Nick being his usual abrasive self. Turns out it’s not just trash-talk — EliteXC has been desperately trying to set up a rematch between the two 160-pounders for its October 4th show on CBS, but Noons’s management isn’t even returning EliteXC’s phone calls. Said Jared Shaw:
“I don’t understand it. This fight on CBS is maximum exposure and the opportunity for maximum sponsorship dollars, way more than he could make on Showtime. At this point, I question his management…For some reason (his camp) is not coming straight out and saying no, but they are making it very difficult to make it happen. His manager doesn’t want us talking to him directly. Who knows what K.J. even knows about the situation, but his management is holding us hostage…K.J. signed a contract. All we want is for him to honor that contract, fight on October 4th on CBS, and prove that he’s the champion we think he is. Right now, he’s not representing us as the EliteXC champion.”
You may recall that Noons previously had major contract disputes with EliteXC related to him appearing on CBS cards, so there’s surely more to this story, as much as Diaz would like to believe that Noons is simply terrified of him. But whatever Noons’s motives are, avoiding this fight seems like an offense worthy of a belt-stripping. EliteXC needs the heat from this matchup to boost their third CBS card, which is a do-or-die moment for the organization in some ways. If Noons can’t fulfill the responsibilities of a champion, he’s basically useless to them. Besides, wouldn’t KJ want to prove that his cut-stoppage TKO over Diaz last November was more than a bullshit technicality? Is he cool with being a paper champ?