MMA Fighter Challenges People to Punch Him in the Face, Everyone Fails

MMA Trainer Firas Zahabi Launches FundAFighter to Put Sponsorship in the Hands of the Fans

(There’s always a Diaz fan in the crowd…)

By Jason Moles

We’ve seen as many MMA sponsors come and go over the last few years as we have fighters themselves, and with a few notable exceptions, they haven’t had much, if any, impact on the sport. That’s all about to change with the launch of, which helps fighters raise money to cover the costs of their training camps, travel, nutrition, or other MMA-related projects.

Developed by Tristar Gym‘s Firas Zahabi, the new site supports fighters in the planning and execution of “crowdfunding” campaigns in which they solicit donations directly from their fans in exchange for unique incentives like event tickets, autographs, fight-worn gear, or whatever rewards they are willing to give their backers. Oh, and did we mention that CagePotato veteran Mike Russell is handling PR for FundAFighter?

If the concept sounds vaguely familiar, there’s a reason for that — and it’s not just because crowdfunding is how we got Karmaatemycat to the TUF 14 tryouts last year. From the press release:

When late, great former UFC middleweight champion Evan Tanner waved away corporate sponsors to instead give his fans the opportunity to contribute financially to his training camps in exchange for tangible rewards like signature shirts and autographed gear, his novel idea was met with praise from both fans and the media. Evan’s groundbreaking concept was what would later become known as crowdsourcing, more specifically crowdfunding – two methodologies whose names weren’t even coined until a year after he began practicing them.

Inspired by Tanner’s simple idea, this exciting and groundbreaking initiative was developed by Tristar Gym owner and revered MMA trainer Firas Zahabi and noted Montreal based entrepreneurs Robbie Stein and Greg Hoffman. The goal of Fund a Fighter is simple: Provide fighters with an alternative means of raising money for their next MMA-related project, while giving fans an alternative way to interact and support their favorite fighters. Think of it like Kickstarter for MMA.

That sounds pretty badass, but how will the impact the sport going forward?

“Zahabi thinks the new venture will change the landscape of the sport for the better, removing a lot of the financial roadblocks fighters face when preparing for fights, like affording travel, hiring coaches, and making sure that their nutritional needs are being met.”

Nice. So what fighters can fans currently sponsor?

“The company also announced today that FAF’s first two approved fighters with active fundraising campaigns on the site are current UFC featherweight Joey Gambino and The Ultimate Fighter 13 veteran, welterweight standout Chuck “Cold Steel” O’Neil.”

It all sounds pretty awesome when you think about it. We love watching great fights, and want these athletes to have everything they need to show up on fight night healthy and ready to put on a Fight of the Night performance. What better way to help make this possible than by becoming a member and donating a few bucks? C’mon, we both know you’re going to, even if only for an autographed jock strap.

Registration at FAF is free and open to the public, however no new fundraising campaigns will be approved until August. For more information and updates, follow FundAFighter on Facebook and Twitter.


  1. Fried Taco Says:

    Thu, 07/19/12 - 08:24

    Next up, FundAWriter where CP fans can send money to their favorite CP writers so they don't have to run any more of those annoying ads.
  2. Viva Hate Says:

    Thu, 07/19/12 - 08:35

    How much money would it take to get the UFC ban lifted?
  3. The Irish Hammer Says:

    Thu, 07/19/12 - 09:11

    Why cant local businesses/companies use it to sponsor fighters in smaller organisations?
  4. google Says:

    Thu, 07/19/12 - 09:32

    i thought karma got there by begging?
  5. Mike Russell Says:

    Thu, 07/19/12 - 01:02

    @The Irish Hammer:The goal is to eventually open it up to allow figters to use the service to do things like that. Depends on what fighters come up with. We may even see conditional pledges down the road, as in, "If you knock out fighter x, I'll give you $25." Maybe we'll call it the Kenny Florian clause. Oh, and I miss new dad.
  6. salem123 Says:

    Fri, 07/20/12 - 06:22

    like Arthur replied I am shocked that a student able to earn $9035 in four weeks on the internet. have you seen this web link
  7. MMA News Briefs: Latest MMA Chuck O'Neil News Says:

    Wed, 08/15/12 - 07:40

    [...] MMA Trainer Firas Zahabi Launches FundAFighter to Put Sponsorship in the … “The company also announced today that FAF's first two approved fighters with active fundraising campaigns on the site are current UFC featherweight Joey Gambino and The Ultimate Fighter 13 veteran, welterweight standout Chuck “Cold Steel” O'Neil.” … Read more on Cagepotato [...]
  8. The 25 Most Essential MMA Twitter Feeds: 2013 Edition | TheJasonMoles Says:

    Mon, 04/29/13 - 04:56

    [...] by Evan Tanner’s simple approach to sponsorships, MMA trainer Firas Zahabi and company launched FundaFighter. You the fan can sponsor your favorite fighter on their way to the top of the division. Maybe you [...]
  9. jalia parsnip Says:

    Sun, 12/01/13 - 10:53

    MMA Trainer Firas Zahabi Launches FundAFighter to Put Sponsorship in the Hands of the Fans | Cagepotato... The Slave of the Husband...
  10. poplar table Says:

    Mon, 07/07/14 - 08:56

    The Birch of the Shadow... I believe there may perhaps become a few duplicates, but an exceedingly helpful list! I've tweeted this. Numerous thanks for sharing!...

Post a comment:

You must be logged in to post a comment.



A password will be e-mailed to you.