(Photo courtesy of Combat Lifestyle.)

In an attempt to make Affliction’s decision to, let’s just say not go through with their planned October 11 event in Las Vegas, company VP Tom Atencio is getting specific about the semantics involved. You see, they aren’t canceling their event. Everyone knows that’s a bad sign for an MMA company. And they aren’t postponing it, either. Again, another bad sign. No, it’s nothing like that.

Atencio explains it all to MMA Weekly:

“We’re not canceling it, we’re not postponing it, we’re rescheduling it completely,” he said. “It doesn’t make sense to do it where we wanted to do it, it’s a positive.”

[...]

“It was a business decision. We came out strong, and we want to continue with that momentum and continue strong. We don’t want to come out and be weak and have to give tickets away. We want to continue to be a force in this industry.”

[...]

“From a business standpoint, we don’t want to lose money,” he said. “We want to be here long term. It’s a wise choice. This is definitely a positive.”

So they scheduled an event, paid for a Nascar sponsorship and a Times Square billboard touting the date, then couldn’t sell any tickets. So what did they do? They scheduled it again, for a different time and place. They re-scheduled it. Completely different than postponing or canceling.

Atencio also said there would be an announcement about the company’s future during the Marquez-Casamayor boxing match this Saturday, while Affliction COO Michael Cohen has been more vague, promising an announcement “within two weeks” and saying a press conference would take place at Trump Towers in New York City.

Could this big announcement have something to do with a boxing co-promotion? Or absolutely nothing to do with boxing? Will we continue to play this guessing game until someone comes up with some answers? Where’s Waldo!? Who’s on first?!? Gaaah!