The big question we’ve been waiting to hear an answer to this week is, what of Affliction’s pay-per-view numbers? VP Tom Atencio claimed they did “well over” 100,000 buys. He also said, in the post-fight press conference, that he’d be releasing the numbers on Thursday or Friday of this week. And yet, so far nothing official. Subscribers to Dave Meltzer’s “Wrestling Observer” relayed the following tidbit from the latest issue via the Sherdog forums:
“As far as the numbers went, the big number everyone is looking for is the Affliction PPV number. Based on independent estimates we’ve heard, the number has been estimated at between 50,000 and 85,000 buys. Atencio claimed the number as being higher, saying it topped 100,000, although at press time, any numbers could only be considered rough estimates. Atencio told us that since UFC doesn’t release numbers, he’s not going to either (I know, after saying it was more than 100,000). Keep in mind that Pride claimed 150,000 buys for its first U.S. PPV in 2006, and the real number ended up being 40,000 (we know that because Nevada taxes on PPV revenue so you can get a real number; California does not so getting real numbers will be more difficult).”
“Independent estimates” is a vague phrase to begin with, but with all this speculation floating around the only way for Affliction to silence it is to release the numbers. If they don’t, we’ll have to assume that they probably didn’t hit that golden number of 100,000 buys as Atencio claimed.
It’s a big week for Affliction and dubious numbers. Next you’re going to tell me that the Tim Sylvia Signature Series Affliction t-shirt doesn’t really cost $58. No, that one checks out actually. At least there are some things you can still depend on.