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Rest Assured, Bruce Buffer Is Dropping That “It’s Fight Time” Nonsense

(Perhaps the greatest “It’s time!” in UFC history. Thank you, Brazil.) 

I know it’s a pretty obvious fact to state, but I would be remiss if I did not tell you that Bruce Buffer is the greatest ring announcer to ever walk the face of this or any other planet, bar none. The man’s passion for his job is unmatched by his counterparts (sorry, Jimmy Lennon Jr., but you gotta step your shit up!), and his in-ring enthusiasm harnesses enough power and masculinity to immaculately conceive with over 90 percent of his audience, male or female, on any given night. Seriously, Buffer has the Howard Sternian ability to bring a woman to full climax using only the sound of his voice and a speaker with the bass cranked up, except when he does it, the woman throws herself into a volcano afterward. And as far as Buffer’s ocular presence goes; have you even seen the Buffer two-step? How about the Buffer 360? The man simply dominates in every medium he is presented with.

However, in the past couple UFC events, the Buffernation has noticed a infinitesimal, yet present crack in Bruce’s armor. Mainly, his decision to start saying “It’s fight time!” rather than his traditional “It’s time!” when introducing the main event. The audiences in attendance simply could not wrap their minds around this concept, and their reactions varied from this to this. Riots almost immediately broke out in downtown L.A after the world was greeted by this abomination at UFC on FOX 4, and many of us went as far as to claim that it was the exact moment the UFC reached its tipping point.

Thankfully, Lord Bruce has realized his mistake, which he attributed to “going through some marketing aspects” in a recent interview, and claims that we can all expect the classic “It’s time!” at the next UFC event. So rest assured, Potatoites, all is once again Yub Nub in the land of mixed martial arts.

In honor of this return to glory that the UFC really needed in light of recent events, we’ve placed a behind-the-scenes look at the making of the Buffer 360, for nostalgia’s sake, along with a tribute to the man behind it all, below. Enjoy.

The Making of the Buffer 360

Bruce Buffer: A Tribute

In unrelated news, nearly 2,000 of you have voted in our Ken Shamrock Questionable Assault Poll thus far, and a staggering 85.6% of you agreed that Shamrock had just cause to believe that the woman he struck was actually a man. We have never been so proud of you.

-J. Jones

Cagepotato Comments

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rampageisgod- August 30, 2012 at 12:20 am
I read an article a long time ago that said Michael and Bruce didn't meet until they were adults...but it was such a long time ago I may be remembering something else.
Bill C.- August 29, 2012 at 6:33 pm
It'd be really fantastic if fans screaming, "It's time!," along with Buffer became a regular occurrence. Come on, non-Brazil audiences, make this happen!
CrackMasterVanSnap- August 29, 2012 at 2:45 pm
Do you think Bruce and Michael had Mr. Microphone wars when they were little?
Alan K- August 29, 2012 at 2:34 pm
Jimmy Lennon, Jr.? Seriously? Either that guy is wasted every time he calls a Strikeforce card or he is just really really bad.
rampageisgod- August 29, 2012 at 12:13 pm
Stak40 is right. It's Michael Buffer and it isn't close.
paperplane- August 29, 2012 at 11:48 am
I met him once at a local WEC event. He was a real stand up guy and took pictures with us with a big smile. I don't know if people know how much diamonds that guy carries on him. The ring on his finger was bigger than my eyeball and shinier than Zeus' cock. I think he is the greatest announcer and probably just as good of a person
Boo- August 29, 2012 at 11:39 am
The Buffer 360 video never gets old. Love it.
Stak40- August 29, 2012 at 10:42 am
"I know it’s a pretty obvious fact to state, but I would be remiss if I did not tell you that Bruce Buffer is the greatest ring announcer to ever walk the face of this or any other planet, bar none."

Sorry yall there would be no Bruce Buffer if there wasn't first, Michael Buffer. You telling me "Its Time" can really fuck with "Lets get ready to rumble?" Your forgiven!
FilmDrunk- August 29, 2012 at 10:23 am
I used to hate Bruce Buffer because his saliva-y voice didn't seem announcer-caliber, but he won me over through sheer enthusiasm and likability. B-Squared is my favorite announcer bar none.

Still waiting for Mike Goldberg to win me over.
Fried Taco- August 29, 2012 at 10:13 am
Now I'm hungry for some soup!
angry little feet- August 29, 2012 at 9:11 am
I would have preferred the melting nazis from Raiders of the Lost Ark myself.