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JAKKS Pacific’s UFC Action Figures to Hit Shelves This Fall

Brock Lesnar Chuck Liddell UFC MMA action figures JAKKS
UFC Octagon action figures JAKKS
  UFC action figures JAKKS Jackson Nogueira Griffin Lesnar  UFC JAKKS championship belt MMA      
(Not pictured: Chuck Liddell’s bloated-stomach attachment. Photos courtesy of MMA Weekly.)

If you still play with dolls (or have children that do), you may be interested in JAKKS Pacific’s upcoming line of UFC-related action figures and accessories, which will hit stores this fall. MMA Weekly passes along this press release laying out the details:

From Brock Lesnar, Chuck Liddell and Anderson Silva, to Forrest Griffin, Rampage Jackson and UFC legend Royce Gracie, the new line of JAKKS UFC action figures and toys will celebrate some of the most popular fighters in UFC history.
UFC Fall 2009 lineup from JAKKS is expected to include:

UFC Deluxe Figures feature 29 points of articulation to recreate the most dramatic MMA moves*. JAKKS expects to ship new waves every other month**, each featuring at least eight different fighters, as well as exclusive assortments available at different mass retailers nationwide. A replica fight poster from each event will also be included with each purchase. Ages 8+, Suggested Retail Price $9.99

The Octagon is where all the action happens. JAKKS’ 14” Basic UFC Octagon playset features hinged “play-doors” for easy access and is the perfect place for kids to battle and recreate their favorite fight moments. Ages 8+, Suggested Retail Price $19.99

Cage Potato’s UFC 93 Pick-em Contest: Our Turn

(All that hype couldn’t even get Davis and Lytle a spot on the poster.  What a shame.)

As the deadline nears to get your picks in for The Great Cage Potato UFC 93 Pick-em Contest (man, we have got to come up with a shorter name for that), we’ve been perusing the forums and checking out some of your entries.  Sometimes we’re impressed with what we see.  Sometimes we’re just confused (Cronk is taking Coleman, Horn, Belcher and Egan – now that’s a guy who loves underdogs), and sometimes we marvel at how lazy you can be (yeah, that’s a shot at you, Clever_Username).

Just for fun, we thought we’d go ahead and post our picks for this event.  No, we aren’t eligible for any of the awesome prizes, but at least you can see how you scored in relation to total bad-ass experts like ourselves.  And when you beat us by one point because you had enough of a lack of respect for Jeremy Horn to pick Palhares by first-round submission, Geriatric Peon, this will give you something to hold over our heads for years.  You jerk.

Our predictions are after the jump.  If you haven’t already, make sure you get yours in before Saturday at noon EST.  We ain’t playin’ about that deadline, either, so don’t come crying to us when your inability to follow instructions causes you to go without a t-shirt that is both stylish and an interesting conversation-starter at parties.


UFC Action Figures Could Offer a Whole New Licensing Headache, and Just in Time for the Holidays!

(Couture gets some Brock Lesnar mitts of his own.)

The UFC’s twenty-four-hour tantrum over Jon Fitch’s refusal to sign away lifetime rights to his video game image has now subsided, but that doesn’t mean all such licensing issues are so easily resolved.  According to a new article on CBS Sportsline, Round 5 says they’ve already locked up the exclusive rights to some of the action figures that the UFC was hoping to roll out under their deal with JAKKS Pacific.  I smell trouble a-brewin’.  

As you may recall, Round 5 announced their first line of fighter figures with the signature oversized head and hands well before Dana White went on CNBC to announce his deal with JAKKS.  Now Round 5 creator Damon Lau tells CBS that some of the prototypes the UFC has been showing off won’t be hitting stores:

"All I can say is that there’s a likelihood — well not a likelihood, but there’s a fact — that some of those figurines can not actually go into production," Lau said. "I’ve seen the prototypes as well, but the rights to those guys have been already signed over to our company."


JAKKS Pacific UFC Action Figure Prototypes — Revealed!

Forrest Griffin UFC MMA
Supposed to be: Forrest Griffin
Looks like: Alfred E. Neuman

Matt Serra UFC MMA
Supposed to be: Matt Serra
Looks like: A cross between Robert De Niro and Joe Pesci

Wanderlei Silva UFC MMA
Supposed to be: Wanderlei Silva
Looks like: An albino gorilla


WEC, Pride Action Figures Coming Soon

(Toymakers are hard at work trying to capture the essence of Urijah’s chin.)

Not content just to offer UFC action figures — such as the Brock Lesnar figurine complete with phallic chest tattoo — toymaker JAKKS Pacific sent out a press release today announcing that they have signed agreements to produce WEC and Pride dolls as well:

“We are thrilled to extend our relationship with UFC by adding WEC and PRIDE to our action figure roster,” said Stephen Berman, President and COO, JAKKS Pacific. “As the world leader in fighting action figure toys, we plan on dominating the Mixed Martial Arts collector action figure arena. The addition of WEC and PRIDE gives JAKKS a substantial base of fighters with which to work and develop into a broad and exciting line of collectable products for fans.”

“This agreement with JAKKS gives fight fans a premier line of authentic collector action figures,” said Dana White, UFC President. “This is a great partnership that benefits the sport, our athletes and our fans.”

We know what you’re thinking. WEC action figures make some sense, even though they are undoubtedly lesser known than the UFC, but Pride? Aren’t they a little late to the party? That’s like putting out Guns N’ Roses action figures.

To that, we can only say: 1) you would totally buy Guns N’ Roses action figures and you know it, and 2) better late than never.

You’re telling us you don’t want an Igor Vovchanchyn figure, complete with pot belly and extremely tight shorts? Don’t kid yourself. There are tons of great options out there, and hopefully Zuffa has rights to them, since otherwise it doesn’t make much sense what with many of the major Pride stars now in the UFC. We’re just hoping that the Gilbert Yvel figurine comes complete with extended thumbs that fit nicely into the eye sockets of the Don Frye doll. In a perfect world, the Don Frye doll would also have a string that you can pull to make him say, “Gilbert! We can do it again, brother!”

Damn this imperfect world!


UFC-Themed Crap to Invade Retail Outlets

UFC hat

Apparently, action figures were just the beginning. According to a news release on

[F]ans of the Ultimate Fighting Championship will soon be able to collect Jakks Pacific UFC figures, use UFC-branded Bic lighters and Silver Buffalo watches, shop with a UFC credit card, and pick up UFC apparel at JC Penney stores…

Already, UFC-branded Bic lighters are hitting retail shelves, and after April’s ‘soft’ launch of UFC t-shirts at 450 JC Penney stores, the retailer will create “UFC Hot Zones” in August that will sell shirts and headwear in the Young Men’s department. Silver Buffalo, which has developed licensed products for such brands as WWE, Elvis Presley, Led Zeppelin, Bob Marley, and Kiss, will come on board this summer with UFC-branded watches, barware, bar accessories, lighting, wall décor, and billiards and darts accessories, and on June 15th, US Bank launches its UFC VISA card with no annual fee and the option to receive points for UFC merchandise…

There are also going to be more than a few happy faces when official UFC action figures hit major retailers such as Wal-Mart, Target, K-Mart, and Toys R Us in Fall of 2009. Expected in this launch will be Chuck “The Iceman” Liddell, Forrest Griffin, Brock Lesnar, Antonio “Minotauro” Nogueira, Michael “The Count” Bisping and UFC Middleweight Champion Anderson “The Spider” Silva. Octagon playsets and role-play items based on the UFC brand and its classic and current roster of star fighters are also planned.

On the one hand, I’m really looking forward to the day when the checkout girl at the grocery store asks me “debit or credit,” and I slam down my customized UFC Visa card with the image of Joe Stevenson’s bloody face and say “What the fuck do you think?” But I’m also growing increasingly wary of the “WWE-ization” of MMA’s most prominent organization.