Brock Lesnar showed up to the UFC 100 post-fight presser with a Bud Light in hand to apologize for acting like a total Brock Lesnar after his victory over Frank Mir.  He tried to explain it away by pointing out that a) he was pretty jacked up emotionally, b) Mir had talked a lot of shit, and c) he’ll drink any beer.  Yeah, as apologies/sponsor endorsements go, this one will probably not be used as a model going forward.  Still, he gave it a shot, which counts for a very small something.