20 Aug 2013 11:30:16 AM
Want to know how I know that none of the other MMA sites who reported on this morning’s UFC/EA Gamescom presentation actually watched a second of it? Because not one of them noted that the presentation began with Bruce Buffer introducing Head of EA Sports, Andrew Wilson, and Executive Vice President and Managing Director of UFC Europe, Garry Cook, via A GOLDEN MICROPHONE, the glossy reflection of which would have burned a hole in Thor’s retina had the albino shut-ins who go to these things allowed even a crack of sunlight into the building. And behind Buffer on the jumbotron during his epic introduction? You best believe it was a giant photo of himself in action — his eyes more piercing as the night, his suit classier than your Grandfather’s high school portrait. A visual echo, if you will.
Anyway, it was at this presentation that Cook announced the UFC’s international plans for 2014. Although he got off to a rough start when he said that mixed martial arts integrates such “popular Olympic sports as wrestling,” Cook quickly recovered by reciting some diversity stats like he was MMA Supercomputer Bjorn Rebney before laying out the UFC’s goals for 2014:
We have athletes representing 37 countries. We broadcast our events in 28 languages. And we’ve established major broadcasting partnerships in 145 countries around the world.
And in 2014, you’ll see more live events. England, Sweden, Poland, Ireland, Turkey, and most importantly, we will be back in Germany in 2014.
Cook conveniently neglected to mention Scotland, which also was highlighted on the jumbotron, as among the UFC’s scheduled trips in the coming year. Man, those British sure can carry a grudge.Read More DIGG THIS