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Tag: ratings low

‘TUF 16′ Episode 1 Pulls In 947k Viewers For Worst Premiere Ratings in Show’s History


(If you don’t tune in to see this guy put his shoulder through some drywall, then you’re just not a real fan.)

As first reported by MMAJunkie, Friday’s debut episode of The Ultimate Fighter 16: Team Carwin vs. Team Nelson drew just 947,000 viewers on FX. That number makes it the worst-performing premiere episode in the history of TUF, and marks a 27% drop from the 1.3 million viewers who watched the season premiere of The Ultimate Fighter: Live in March.

And while we’re piling on abuse, 947k viewers means that TUF 16‘s first episode is tied for the fourth-lowest-rated episode in the history of the show; only the 8th, 11th, and 12th episodes of last season did worse. That’s particularly bad news when you consider that premieres are generally the highest-rated episodes of each TUF season — aside from the Kimbo Exception — with the ratings numbers gradually sinking afterwards.

So how low will the numbers sink this season, and how long will it take before the total viewership drops below the show’s all-time bottom of 821k? Cue Dana White rant about how they got this [expletive] thing dialed in, and FX is actually really happy with the numbers. Come on guys. Put this sick dog out of its misery.

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Is the UFC’s Fox Deal Hurting Business?


(Video courtesy of YouTube/StudioMMA)

An interesting quote from the interview above by our friends at StudioMMA got me thinking today whether or not the landmark TV deal the UFC struck with Fox is helping or hindering Zuffa’s bottom line.

According to UFC president Dana White, every day he deals with fans who say they had no idea that the UFC is broadcasting events on Fox and it’s affiliates like FX and Fuel TV.

“Our deal with Fox is seven years. Over the next two years we’re working our asses off to get this Fox deal dialed in… Fuel, FX and big Fox — as far as the production goes, as far as the type of programming we’re going to continue to put together, fine-tuning the Ultimate Fighter that’s live and reaching out and letting not only the hardcore fans, the sometimes fans and people who aren’t yet fans know that we’re on Fox. That’s a bigger job than people could imagine. How many people that I still talk to on Twitter that have no idea we are on FOX, FX or FUEL; oh, it’s crazy man. It’s crazy. So that’s what we’re going to be doing in the next two years.”

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