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UFC Inks Deal with Sony Six, ‘TUF India’ to Premiere in 2013


(Working title for the season: “TUF India — How Can They Slap?”)

At a press conference held yesterday in Mumbai, the UFC announced the signing of a strategic partnership with the sports channel Sony Six, which will bring a wide range of UFC programming to India. Most notably, the channel will host an Indian edition of The Ultimate Fighter, premiering sometime in 2013; casting details will be announced soon. From the press release:

SIX is the destination for all UFC programming in India, from live events featuring the biggest names in the sport to athlete profile shows including the seminal Countdown and Primetime. SIX will also feature the greatest fights in the UFC’s 19-year history with UFC Unleashed.

UFC Chairman and CEO Lorenzo Fertitta said: “We are very excited to partner with SIX as the UFC expands into India. We look forward to working with them to not only further expand the UFC’s fanbase here, but also to find and develop local talent and, ultimately, bring regular live events to India”…

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