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Tag: Ultimate Fighter ratings

‘TUF 16′ Viewership Plummets Even Further, Hits New Low-Water Mark of 624,000 Viewers


(I know I’ve seen you on TV somewhere. Hillbilly Handfishin’? Duck Dynasty? Can you give me a hint?)

By George Shunick

Yes, I know we just called for a hiatus on these “TUF ratings are in the shitter” posts. And I know O Chan just finished explaining why, from a network perspective, selling ads on original programming like TUF is better than giving them away during a broadcast of Big Momma’s House 2, even if the raw numbers are declining. But still, guys. You need to hear this.

A week after season 16 of TUF scored its highest amount of viewers with 1,100,000 — thanks to a strong lead-in from the UFC on FX 5 broadcast — the show reached rock bottom and saw that number shrink to just 624,000 for episode 5. In other words, only 56.7% of last week’s viewers stuck around for the next episode. It’s the worst viewership tally in the show’s history, falling alarmingly short of the previous low-ratings record of 775,000 viewers. It’s gotten so ugly that BG’s prediction of 660,000 viewers representing the nadir of the season has already been shattered two weeks after he made it. Time to readjust our already-low expectations.

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‘TUF 16′ Episode 1 Pulls In 947k Viewers For Worst Premiere Ratings in Show’s History


(If you don’t tune in to see this guy put his shoulder through some drywall, then you’re just not a real fan.)

As first reported by MMAJunkie, Friday’s debut episode of The Ultimate Fighter 16: Team Carwin vs. Team Nelson drew just 947,000 viewers on FX. That number makes it the worst-performing premiere episode in the history of TUF, and marks a 27% drop from the 1.3 million viewers who watched the season premiere of The Ultimate Fighter: Live in March.

And while we’re piling on abuse, 947k viewers means that TUF 16‘s first episode is tied for the fourth-lowest-rated episode in the history of the show; only the 8th, 11th, and 12th episodes of last season did worse. That’s particularly bad news when you consider that premieres are generally the highest-rated episodes of each TUF season — aside from the Kimbo Exception — with the ratings numbers gradually sinking afterwards.

So how low will the numbers sink this season, and how long will it take before the total viewership drops below the show’s all-time bottom of 821k? Cue Dana White rant about how they got this [expletive] thing dialed in, and FX is actually really happy with the numbers. Come on guys. Put this sick dog out of its misery.

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TUF 10 Premiere Most Watched Episode in Series History

Ultimate Fighter 10 cast
(You’re entering a world of pain, Jay Leno.)

When we opened our inbox to find an email from Spike TV about last night’s "Ultimate Fighter" 10 season premiere, we expected the usual ratings chest-thumping where they point out how well it did in the 18-34 year-old male demographic that the UFC basically owns, while leaving out how it got smoked by some terrible network TV offering that plays to the very old, the very stupid, and the too-lazy-to-change-the-channel demographic.  But instead what we saw were numbers actually worth bragging about.  According to Spike TV, last night’s TUF 10 premiere "was not only the most watched episode in the series history, but also in network history for an original."

Of course, the other network original that it beat out was the season finale of something called "The Joe Schmo Show" in 2003, which somehow garnered 3.4 million viewers.  It sounds less impressive that way, but the point is that the TUF 10 premiere got 4.1 million viewers, which crushed the previous TUF high of 2.8 million set by the season three finale.  And yes, in the 18-34 male demo it also beat out a bunch of network shows like "America’s Got Talent," "So You Think You Can Dance," "The Jay Leno Show," and something called "Glee," which we at first thought was a typo but turns out is an actual show.  God help us.

So does this mean that the drawing power of Kimbo Slice is now beyond question?  Or could it be that the silent, but fiercely loyal fans of Darrill "Titties" Schoonover helped push the TUF ratings to new heights?  It would be irresponsible of us to speculate (just kidding, it was "Titties"), but odds are the Spike TV execs are just glad that something finally pushed "The Joe Schmo Show" out of the top spot after so many years.  Now when advertisers ask them what their greatest ratings success was they don’t have to mumble the answer into the backs of their hands before quickly changing the subject by asking, ‘Who else could go for some chicken strips right about now?’

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