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UFC 157: Rousey vs. Carmouche — Yes, Those Are Women on a UFC Poster


(Above: UFC 157 poster via @rondarousey. / Below: UFC 157 tickets banner via UFC.com. Click both for larger versions.)

See? I told you guys this wasn’t just an elaborate prank. Here we have Ronda Rousey and Liz Carmouche front-and-center in the first official promo poster for UFC 157, while Dan Henderson and Lyoto Machida lurk in the background, just a couple more innocent men subjugated by the gynocratic culture of the UFC.

From the moment this event was announced, fans and pundits have debated whether the UFC made the right choice in having its first women’s match headline a pay-per-view, especially when one of the competitors has no name value with casual fans. I thought Zach Arnold at FightOpinion had an interesting take on it yesterday:

When Gary Shaw was promoting Gina Carano as his women’s ace, was he in the women’s MMA business or the Gina Carano business?…Gina drew plenty of eyeballs against female fighters who had lower media profiles. She saw her run end against Cyborg, but it was a hell of a run. You can’t say that the experiment was a failure…

Much in a similar vein to Gary Shaw with Gina Carano, Dana White sees Ronda Rousey as his vehicle to reach the masses who only care about Entertainment Tonight, Extra, The Insider, Access Hollywood, Inside Edition, and random Youtube video clips where Rousey can make remarks about sex & testosterone and know that a billion people are going to talk about her comments. Rousey is completely shameless in the way she attracts what political pundits call ‘low information voters’ and she’s proud of it…

So, why is there more heat on Dana White for promoting Ronda Rousey the way Gary Shaw would promote Gina Carano? Rousey’s a significantly better fighter & athlete. Combine that with the media buzz that Zuffa’s consumer behaviorologists in Las Vegas are focusing on and you have a pretty fail-safe combination here.

In other words, the UFC isn’t aiming to please the hardcore fans on this one — they’re aiming for novelty, and the mainstream media coverage that will no doubt result from that novelty. So enjoy it, because it won’t be like this forever.

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RwilsonR- December 18, 2012 at 9:48 pm
I think this may be the first time "LOL" captured my actual response. I had to read the part that said "pay per view" a few times to make sure it wasn't supposed to read "FUEL tv." I used to buy the UFC ppvs every month, and sometimes two a month when they'd have 'em. Bought two...maybe three this year. This card is just awful.
shatterproof- December 18, 2012 at 5:08 pm
also, lol at Ronda doing hair and makeup for a shot like this.
wwhitekimbo- December 18, 2012 at 3:43 pm
Did the Vegas odds makers have anything to do with Carmouche being taller than Roysey in the poster? if so thats just sad
ArmFarmer- December 18, 2012 at 12:39 pm
ill google the machida/hendo fight video an hour after the event. The rest isn't worth the interruption to my chronic fapping.
Mr_Misanthropy- December 18, 2012 at 12:08 pm
This has nothing to do with women's rights. Dana himself said that Rousey is a angry dude trapped in a woman's body and Carmouche is so butch she probably has a longer clit than Guyborg.

Besides, theoretically speaking:

Dan Henderson vs. Lyoto Machida
Urijah Faber vs. Ivan Menjivar
Lavar Johnson vs. Brendan Schaub
Neil Magny vs. Jon Manley*
Court McGee vs. Josh Neer

So far, barring voodoo curses.

*ignore this one.
crappiefloper- December 18, 2012 at 11:27 am
Good Lord! She fucking DOES look like Urijah!
And ALL women are instantly hotter when they just shut the fuck up.
smellypiratehooker- December 18, 2012 at 11:07 am
@armfarmer
Just to be clear, it was that fantastic ass shot on the ESPN shoot that makes me go from 6 to 12 when I think about it and had Tate been a given photo shoot( and no doubt shopping) her ass might pose a significant challenge. But we don't deal in if's now do we.

As for the looks. When I look at Tate, I imagine her riding around on a broom screeching " I'll get you my pretty and your little dog too". Rhonda does carry a little bit of a sporty butch factor but there is times where her femininity shines through and it is those times that I celebrate her sex appeal, when she keeps her big fucking mouth shut.

After saying all that, I would take any opportunity with either as fast as you can say "naked triangle"
El Guapo- December 18, 2012 at 11:04 am
Dude, Urijah, I understood dropping a weight class to chase a title shot, but a sex change? C'mon maaaaan.
96stroker- December 18, 2012 at 10:32 am
My theory is that he may have had his horrendous ass chin softened some to pull off the ever so slightly feminine look. Doesn't matter anyway if he fights Rousey he'll be 0-5 in his last title fights.
The12ozCurls- December 18, 2012 at 10:28 am
YEP!
Mix in a horrific Butt-Chin and an AMP'ed Energy Drink Sponsorship and you have Urijah Carmouche!
Alan K- December 18, 2012 at 10:24 am
Well no shit.
godspeed- December 18, 2012 at 10:08 am
I think the ufc should just air this one free. Maybe on comedy central.
ArmFarmer- December 18, 2012 at 10:01 am
@pirate Nah, I'd take tate any day over rousey. Rhonda looks too hard and manly for my taste. Realistically id jump at the chance for either, but I have low standards to begin with. She definitely doesn't deserve the attention she gets for her looks though.
96stroker- December 18, 2012 at 9:51 am
Pretty bad when Uriajh Faber has a sex change just to get yet another title shot... Seriously look at Carmouche's face and tell me that's not him
smellypiratehooker- December 18, 2012 at 9:55 am
sweet jusus it is!
smellypiratehooker- December 18, 2012 at 9:51 am
@armfarmer
haha, ya know, I've seen some of your posts in regards to Rhonda and agree that most people let their love of MMA inflate her true hotness. But I can say without bias, that she might have thee finest shit-cutter that these ol' eyes have ever seen
ArmFarmer- December 18, 2012 at 9:14 am
Looks like I'll be continuing my boycott of paying for ufc. This is a slap in the face of Machida and Hendo.
Also, nice Freudian slip pirate lol
knucklesamitch- December 18, 2012 at 8:55 am
Who cares who the headliner is? There are going to be great fights on the card, why does it matter which order you watch them in? My only issue with Rousey as the Main Event is that the fight is only going to last 90 seconds.
smellypiratehooker- December 18, 2012 at 8:55 am
I would then ask Zach Arnold what kind of ratings Gina drew when she was headlining a card compared to what Dan Henderson draws on average... because I'm not sure and too lazy to look it up. but based on no facts and just a hunch, I would say that Dan filled more seats and I would further add that it would be the same against Rhonda ass well. Is it fair to women? no, not really, but Dana didn't get into this thing to champion womens rights in respect to mma fighting.
RSparrow- December 18, 2012 at 8:53 am
Dude, What the fuck.
knucklesamitch- December 18, 2012 at 8:52 am
Wh
shatterproof- December 18, 2012 at 8:22 am
Hendo and Mach as the co? They should be the headline.
HandsofGold- December 18, 2012 at 8:35 am
exactly
LOKI- December 18, 2012 at 8:12 am
The day you put a freakshow fight featuring one of the 3 decent female fighters on earth against a Uriah Faber-Ladybugs-Juwanaman clone on top of a card that features Dan Henderson vs Lyoto Machida...the shark has officialy been jumped.
Mr_Misanthropy- December 18, 2012 at 11:59 am
Urijah beat the shark's ass. they made a shirt out of it.
Konil- December 18, 2012 at 8:06 am
This would be an ideal time for Gina Carano to come back to MMA. Have her crush some cans, do some post-fight interview call out and then a nice superfight with Ronda. I would watch the shit out of that storyline.
Pen Fifteen- December 18, 2012 at 7:57 am
Is it just cosmic coincidence that this event is being held at the Honda Center?
HandsofGold- December 18, 2012 at 7:54 am
I find it fucked up that Hendo is the back drop to these two. Get the fuck outaaaaaa heaaaaaaa
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